Our story

MamaSima began as a YouTube channel when Sima Najjar, a mother of three (Farah, Laith, and Zaid), decided to share her journey of creative motherhood.

She posted simple yet loving and fun ideas to help parents spend enjoyable and enriching time with their children.

Over time, the idea grew into MamaSima Activity Books – books that inspire families to learn, play, and explore creativity together.

In 2022, MamaSima Studios was founded in Amman, and today we have two vibrant spaces: one in Sweifieh Village and the other in Dabouq Avenue.

Here, children and families can make slime, enjoy sensory play sessions, celebrate birthdays, or take kits home.

MamaSima is not just a studio,

It is a destination that ignites children's imaginations, cultivates creativity, and creates unforgettable moments of joy.